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The R&D Lab For
Future Music Markets

A cross-continental creative lab prototyping data-backed insights,

culturally contextual strategies, and development programs across the music ecosystem.

Orange Juice Lab

What We Do

We build scalable systems and original IPs to address real structural gaps in the music industry.

Orange Juice Verticals
Education

Education

Research

Research & Data

Development Programs
Consulting
Tech and Tools

Development Programs

Consulting

Tech & Tools

Prepare music professionals for emerging realities.

Strategic reports, toolkits,

and original studies.

Incubators and frameworks for artist and industry growth

Long term strategic support for institutions and companies

Experiments to streamline scale, and empower the ecosystem

Live IP's

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A first-of-its-kind research summitdecoding music economies through originalreports, public data insights, andstakeholder submissions.

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This report distills insights from 40+ conversations across Australia’s music sector surfacing shared signals, structural tensions, and emerging cultural shifts. 

Consulting Services

We collaborate with institutions, startups, and music businesses to tackle complex challenges.

Strategic Planning

Business Development

Product & Idea Validation

Cross-Market Expansion

Operational Design

Market Entry (India & Australia)

Project Management

Research

Learning Design

Why Orange Juice?

Orange Juice Infinite Universe

Orange Juice is not just a think tank — it's a test lab. We prototype, execute, and scale ideas that respond to systemic gaps in music ecosystems. Every project we take on is grounded in research, driven by cultural context, and built for long-term implementation.

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